AB InBev

The new Italian headquarters of AB InBev, which recalls the design of old industrial breweries through the choice of primary materials such as steel, glass and wood, is modeled around the corporate vision and the DNA of its main brands. The result is a flexible environment where workers are encouraged to collaborate, discuss and activate effective and innovative synergies. The space opens with a reception in front of the bar, from which the entire layout develops with the function of immediately immersing workers and visitors in the world of beer visually and structurally. A large central Agora reflects the company's manifesto, "uniting people for a better world", and becomes the starting point for a new interpretation of the workspace. It is a break area, but also a space for sharing, brainstorming and discussion. A modular and customizable environment, capable of responding to the needs of its workers, enriched by a green wall that gives AB InBev employees a regenerating green perspective and helps to clean the air and give the workplace a natural atmosphere.